Tuesday, January 16, 2024

An Interview with Sue Randhawa - Owner of The Optical Boutique and Founder of a New Fashion Scholarship Supporting Up and Coming Talent in Vancouver

 An Introduction to Sue Randhawa – Via The Optical Boutique

Sue Randhawa is the owner and licensed optician of The Optical Boutique in Vancouver. Eyewear is much more than a visual aid for Sue Randhawa, it's a vehicle for self-expression. Born in India and raised in Vancouver, she joined The Optical Boutique as a Licensed Optician in 1997 and took over the business 10 years later.

Deeply involved in the local fashion scene, she collaborates on look books, editorials and video shoots. In support of emerging designers, she's a front row fixture at Vancouver Fashion Week and a regular guest speaker at fashion schools. Naturally, she brings all this into her work to help clients find the right eyewear to complement their personal style.

For Randhawa, fashion has no barriers; it's for all ages, genders, races and religions. She approaches her style consultations with curiosity and without judgment. Randhawa doesn't limit herself in style or life – she's a runner, road biker and aspiring author – and so she's inspired to help others see and celebrate their own uniqueness.

With Anna Dello Russo at Paris Fashion Week

At Van Fashion Week wearing Vancouver Designer Evan Clayton
Photo credit: Street Scout

Photo credit: Jamie Mann

Interview with Sue

Q) How long have you been attending Vancouver Fashion Week and what keeps you coming back?

A) I have attended Vancouver Fashion Week since 2013, recognizing it as a platform to showcase global talent. My focus is on local talent, particularly from our schools, and I am consistently impressed by the creativity and skill showcased each year.

Q) When did you establish the scholarship for Emerging Designers?

A) I awarded the first scholarship in 2018.

Q) When you go to the Fashion Schools, what do you talk about?

A) When speaking at local fashion schools, I cover various topics from my perspective as a small business owner. It's crucial for students to understand that entering the design field can be challenging. While natural talent and passion are significant, they should also learn essential skills such as drafting a business plan, emphasizing the importance of personal branding, and mastering effective communication.

Q) How did you get to Paris FW?

A) Every Fall, I go to Paris for my buying trips. The optical trade show frequently coincides             with Paris Fashion Week. Luckily, I have a connection with Jamal Abdourahman, and when he attends with the Global Fashion Collective, I get the chance to witness incredible shows. Paris is abuzz with shows happening everywhere during this time, and the experience is inspiring and nourishing for my soul.

Q) Have you met Fashion Journalists at the International Fashion Weeks?

A) I've been fortunate to meet incredible individuals at international shows, including journalists, fashion bloggers, and photographers from around the world. A highlight for me was meeting Anna Dello Russo, the Editor-at-Large for Vogue Japan. I've also had the pleasure of meeting Grace Coddington, Susie Bubble, and many other amazing people. This, for me, is the best part of the experience.

Q) Designers you follow?

A) It’s difficult to choose a favourite designer but I would have to say Alexander McQueen, Dries Van Noten, Rei Kawakubo, Vivienne Westwood.

Q) Local Designer you wear?

A) From our local pool of talent I favour Alex S. Yu and Evan Clayton.

Q) Should all Fashion Students see VFW? How can they be involved if they don’t yet have a collection?

A) I believe all fashion students should attend Vancouver Fashion Week; it should be a requirement at local schools. Jamal Abdourahman has created an amazing platform where students can learn various aspects of the industry. It provides valuable experiences to help them reach the next level, be it in writing, photography, makeup artistry, or styling.

Q) Skills to be developed?

A) The skill set I referred to is vital for all students but is frequently overlooked. As a guest speaker, I stress the significance of effective communication, connecting with your audience, and crafting a distinct personal brand. These aspects hold immense importance.

Q) Next Steps

A)  The scholarship faced an interruption due to the COVID shutdown, but I am pleased to announce its resumption for every S/S and F/W season. Being able to learn about the students and personally awarding the scholarship brings me immense satisfaction. I am particularly interested in following up on the recipients' career paths to gain insights into the trajectory of their journeys. This ongoing commitment is not just about the financial support but also about being a part of their professional development and success.

With over 30 years in the optical industry, my passion for fashion has seamlessly intertwined with my professional journey. The gratification I derive from creatively styling my clients has become the cornerstone of my business model. Fashion is not just an aspect; it's a vital force driving my success. Clients recognize and appreciate the value of this fusion when selecting the perfect eyewear. And of course being voted one of the best dressed people in Canada by The Globe and Mail is a nice touch. Your interest in my story is sincerely appreciated. Thank you Colleen.

Website: www.theopticalboutique.com

IG: theopticalboutique

Thank you, Sue to taking the time to talk about the Sue Randhawa Scholarship and for your exquisite Fashion and Fashion Stories, year round.



 
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